Brand Capsules / Hotel
Hotel brand identity for your AI agent.
A hotel sells a feeling before it sells a room. The brand has to read as calm and certain everywhere a guest looks: the website, the menu on the terrace, the key on their phone. Give your agents a capsule that already knows how.
Shown with Aurelle Hotels, a demo brand made for this page. Inspired by the category, modelled on no one.
What is inside
Everything an agent needs to sound and look like a hotel.
Colour
- Cypress#02532FHeadlines on paper, and the deep ground
- Garden#1E6E45Buttons and the booking bar
- Palm#3F8C61Accents, progress and selection
- Biscuit#BE8C64Warm highlights and second actions
- Silk#FAF7F0Paper: cards, menus, letters
- Ink#120F09Text
Type
Small hotels, kept like homes.
Fewer than forty rooms in each, and a host who remembers how you take your coffee.
NINE HOTELS BY THE SEA AND IN OLD TOWNS
Voice
- Unhurried
Stay four nights; the fifth is ours.
- Specific
Alfama, 34 rooms. A kitchen that cooks what the market had that morning.
- Warm, never gushing
They remembered how I take my coffee. On the second morning, not the fifth.
Components
Rendered live from the capsule, in both appearances.
Similar types
- Restaurant
- Luxury
- Coffee
- Travel
- Real estate
- Events
Questions
Before you start from it.
Can my hotel start from this capsule?
Yes. Start from it and a copy lands in your workspace. Change the colours, the type and the voice to your own, and everything your agents make follows.
Will my hotel look like Aurelle?
Only until you make it yours. Aurelle is a demo brand made for this page; it shows what a hotel brand needs, so your own starts from something that already works.
What can my agents make with it?
The website, brochures, menus, posts and ads, guest app screens, event invitations, letters and certificates, all in the same brand. Ask in Claude Code, Codex or Cursor and the work lands on the Designless canvas.
Does it work in light and dark?
Yes. The capsule carries both appearances, and every piece can be made in either.
Is it ready to print?
Menus, brochures and posters export as print-ready PDF. Web pieces export as PNG, and email pieces as email-ready HTML.
Your hotel, in every agent.
Aurelle Hotels is a demo brand made for this page. Any likeness to a real hotel group is unintended.